For the last decade, Devon has built strong relationships with both local and national media. Known for her tenacity and ability to back up a pitch with good content, Devon lands media coverage that tells her client's story the right way. From media training for organizational leaders to integrated paid and earned media strategies, Devon can find the avenue that will get you heard.
By 2020, nearly one out of every 10 dollars in the world economy will come from Latin America. Oregon's Latino population is growing faster than the nationwide average. As a graduate of Lewis & Clark College's Hispanic Studies program, and someone who has lived in Valparaíso, Chile and Xalapa, Veracruz, Devon has the bilingual and bicultural understanding to help her clients successfully reach the Latino community. Devon has worked extensively with Oregon Hispanic media -- from KUNP Univision, to El Hispanic News, La Pantera Radio, and more.
Whether for video production, event marketing or product roll-out, Devon develops project strategy and tracks progress from inception to impact, helping her clients meet their objectives while keeping the team on task, on budget and on deadline.
Writing and Content Development
Devon has written testimonials and opinion pieces, interviews and profiles, all in the service of her clients' strategic goals. She finds the voice that works, whether it's a rancher in Wallowa County or a business owner in Beaverton, and the medium that fits the message.
Devon has years of experience in large scale community event production and marketing. She was integral in coordinating the Portland Susan G. Komen Race for the Cure and the Portland Shamrock Run, including on-site press relations and coordination.
Social Media Management
Beyond simply posting appealing content, Devon develops her client's social media strategy in a way that maximizes engagement, including:
- Best practices coaching and strategy development
- Creation of new social channels
- Brand ID for Facebook, Twitter, Instagram, Pinterest and YouTube
- Social media audits and competitor audits
- Digital influencer engagement
- Ad campaign strategy and implementation
- Direct channel management